No need to fret over an upcoming sales presentation. Just follow the guidelines of sales presentation skills training professionals and then practice, practice, practice.
- 1. Establish your goal. What exactly do you want to achieve? What specific end result will define success?
- 2. Know your audience. Who are you addressing? What is their motivation for meeting with you?
- 3. Choose your approach. Determine the role you want to play. Will you be informing, selling, or trying to drive change?
- 4. Engage from the start. Your initial statements should clearly state your intention and why the audience should care about what you have to say.
- 5. Select three points that support your overall message. Speak slowly enough to be understood and tell relevant stories that highlight the purpose of your presentation.
- 6. Finish on time and strong so the audience is persuaded to take action or change their point of view.
Learn more at: http://www.lsaglobal.com/sales-communication-sales-presentation-training/
