When you finally have the chance to present to your
target audience, you don’t dare blow it. Here, distilled from the best sales presentation training programs, are 4 tips for great presentations.
- Keep it short. Your audience cannot absorb much more than what you can deliver in 20 minutes maximum. Pack too much information into too long a presentation and your listeners will be in overload mode and retain very little.
- Share your passion. Show emotion. Positive feelings are contagious. The more you share your genuine enthusiasm, the more your audience will relate to your message.
- Tell a story or two. Facts will be remembered far longer if they are told in narrative form. Find a way to share the information in a story. The facts may inform your audience but a story will connect you to and inspire them.
- Use graphics. You can remember 65% of a presentation after 3 days with a meaningful graphic rather than only 10% without. Visuals add real staying power to your message.
