Having Executive Presence During Presentations



While many sales presentation training programs include several exercises and video play-backs to practice composure and energy skills, life-long habits are hard to break, and executives have short fuses and high expectations.

Without conscious awareness and practice of new executive-level behaviors, you will not be compelling, client-focused or agile when the stakes are high.

Remember that it is not only WHAT you say but HOW you say it that creates the overall impact in your high-stakes executive-level sales communications.

To succeed:

  1. Identify one or two skills that you would like to develop in order to improve your own executive presence.

  2. Make a commitment to practice in your daily communications.

  3. Ask for feedback from a trusted colleague.

  4. Place post-it notes in strategic places as reminders (pause, remember eye contact, relax your arms, etc.)
The new skills, which may seem a bit awkward at first, will become new habits. By minimizing your distracting non-verbal behaviors, you will demonstrate confidence and put your listeners at ease. Your clients will focus on the value you bring, rather than on the number of "clutter words" they may hear.